Êthos femenino en las entrevistas del ciclo Desde otro lugar realizadas a Cristina Fernández de Kirchner

Abstract

In this work we analyze the female êthos that Cristina Fernández de Kirchner builds in the cycle of interviews Desde otro lugar issued in 2013. The hypothesis from which we start is that the speech of Cristina Fernández de Kirchner in the interviews of this cycle gives an account of the constitution of a syncretic female êthos conformed by a traditional female êthos and a modern female êthos. The theoretical perspective we use to address the problem is that of Discourse Analysis. The corpus of this work is constituted by the journalistic interviews carried out by Hernán Brienza and Jorge Rial to the then President Cristina Fernández de Kirchner; the only two interviews that took place within the framework of the cycle broadcast by TV Pública and Canal América. The results support our hypothesis and indicate that, although this hybridity is observed, there is an exaltation of the modern êthos in the interview conducted by Brienza and the exaltation of the traditional êthos in the interview conducted by Rial, which allowed Cristina Fernández to expand its ability to interpellate and meet the communication demands of different sectors