Realización de motion graphics para la Fábrica Audiovisual.

Abstract

In this report, I will present the development of my professional intervention within the Fábrica Audiovisual cooperative, where I served as a Motion Graphics designer, a need that the cooperative's team needed. During my intervention, I focused on applying my knowledge and skills to specific projects assigned to my area. These projects not only met the team's needs but also contributed significantly to my professional portfolio, allowing me to explore and improve in the creation of visually compelling, dynamic, and functional pieces. Motion Graphics design is an area that combines visual communication with problem-solving. It involves organizing and presenting information in an attractive and effective manner, using visual elements such as images, fonts, and colors, adding to these elements another variable: movement. The implementation of movement in a graphic piece increases its visual impact, helps dynamically convey a message, and is an effective way to attract the viewer's attention. The Audiovisual Factory is a worker cooperative comprised of a group of audiovisual designers and producers whose mission is to communicate ideas professionally, creatively, and effectively through the development of creative products and content to address social and individual needs. Throughout my professional career, I designed and developed various motion graphics pieces, including baseboard, fly, and logo animations for both the Factory's clients and the cooperative's own team. In the following pages, I will detail the journey of my work, as well as the difficulties and challenges I overcame until achieving the final graphic pieces.